Nicole Ashton, CPRW
I am a career development professional with a background in journalism and content marketing. I have experience successfully planning and executing in-person and virtual career development, networking and career fair events to connect students with media professionals and alumni. As a Certified Professional Resume Writer, I help students shape their professional brand through LinkedIn, resume, cover letter and portfolio reviews.
2020 - Present
Career Services Program Coordinator
Walter Cronkite School of Journalism and Mass Communication
Connected students with media internships in the Phoenix market by planning & facilitating over a dozen yearly in-person & virtual interview events over Zoom.
Digitized and streamlined paperwork tracking between students and internship employers and ensured documents was completed on time and in line with University requirements.
Helped students shape their professional personas by conceptualizing & executing career development sessions.
WR Group., Inc.
Developed overall content marketing strategy by creating engaging content for a diverse collection of more than 20 wellness brands, including product pages, websites, marketing collateral such as posters, brochures & more.
Wrote over 100 blog posts to educate consumers & drive traffic to BIOVEA.com among other house-brand sites.
Ensured all marketing collateral & brand assets were current & compliant with FDA guidelines.
Researched, developed & wrote engaging copy for over 230 pieces of content including social media & blog posts, infographics, promotional copy & optimized website landing page content for search engines.
Strategically gathered information to deliver content to clients in a fast-paced, results-driven environment.
Produced top-tier work for clients by copy-editing teammates’ work in a timely manner.