Career Guidance & Resume Reviews



My Story

Hello! My name is Nicole Elizabeth Ashton (nee Gimpl). I am a Program Coordinator in the Career Services department of the Walter Cronkite School of Journalism and Mass Communication at Arizona State University. 


While I was a student at the Cronkite School, I worked in the department as a student worker from 2015 to 2018, and after a brief foray into the private business sector post-graduation, I was fortunate enough to find my way back "home."


I am so thankful to hold this position and will do my absolute best to ensure students (like I was not so long ago) are able to achieve their dreams and become innovative leaders in their field.

To better serve our students and university, I will be pursuing a Master's of Arts degree from the Hugh Downs School of Human Communication beginning in August, 2020. I am also currently participating in training to become a Certified Professional Resume Writer ... stay tuned!



Roles & Responsibilities


April 2020 - Present

Program Coordinator,
Walter Cronkite School of Journalism and Mass Communication

  • Coordinates and supports the Cronkite School’s Career Services department as well as a range of enrichment programs, such as summer camps and high school workshops.

  • Highly organized, enjoys working with students and able helps plan and execute a broad range of events.

November 2018 - April 2020

Marketing Copywriter,

WR Group, Inc.

  • Developed engaging content for CPG products, product pages, blog, websites and marketing collateral such as posters, brochures, sell sheets and more.

  • Supported the marketing team's efforts in keeping all marketing collateral and brand assets up to date and organized.

May 2018 - November 2018


TEGNA Marketing Solutions

  • Researched and developed blog posts and infographics, created content for websites, optimized content for search engines and other types of promotional copy.

  • Gathered relevant information quickly while thinking strategically in a fast paced results-driven environment.

Keyboard and Mouse

Alex Mudd, Editor in Chief, Rev 77 Marketing

In addition to an indomitable work ethic, Nicole has also demonstrated exceptional critical thinking ability and creativity. Her work is never derivative. It has been, on the whole, astonishingly unique given the often repetitive subject matter she is tasked with writing about.

Kimberly Flores , Marketing Manager, WR Group, Inc.

Nicole is a great copywriter! She’s easy to work with + speedy and thorough with her projects. Very self-directed and takes it upon herself to go above and beyond the scope of work. Excellent time management skills and communication... I depended on her A LOT to get things done quickly and done well. Thanks Nicole!

Nicole Heath, Fmr. Marketing Manager, WR Group, Inc.

Nicole is a very talented copywriter whose sense of style and creativity impressed me throughout the time we worked together. She was thoughtful, organized, quick to learn, and consistently turned in great work... I would hire Nicole again in a heartbeat if given the chance!



M.A., Hugh Downs School of Human Communication

August 2020 - December 2022

Training in the theory and practice of communication to prepare for success in a dynamic job market. Receiving a rigorous education that delivered instruction in social influence, global communication, best workplaces practices and more.

B.A., Walter Cronkite School of Journalism and Mass Communication

Learned the values and principles that have long formed the core of the journalism profession, and mastered the highly specialized, practical skills needed to succeed in today's digital world and start a career in journalism or mass communication.

August 2015 - May 2018



Market Yourself Successfully


Amplify Your Message

Copy Editing

Concise Copy Creation

“We cannot always build the future for our youth, but we can build our youth for the future.”

Franklin Delano Roosevelt


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